5 thoughts on “What are the WeChat promotion methods?”

  1. There are many WeChat users, a WeChat in the basic hand, and the WeChat promotion method is very many. Let me talk about it one by one:

    Method 1: Recommend to relatives and friends
    Don’t be embarrassed, most WeChat operators have experienced such a stage: recommend WeChat signals they operate to relatives and friends, invite them to pay attention, and mobilize them to recommend more friends, commonly known as “brushing”.

    You can also use WeChat trumpet to go to WeChat groups, QQ groups, etc., which are concentrated by the target group, interact with users, add more accurate friends, and then slowly transform these WeChat friends into WeChat signals. Users are also a good way.

    Method 2: Internal resource drainage

    The main products of many companies may be websites or APPs, and new media are just as auxiliary publicity exports. Therefore, new media partners must remember that you are not fighting alone. First of all, think about what internal resources you can use, and the user group of the product and the user group of the product’s WeChat is very high. R n Method 3: Content dissemination

    I assume that you can guarantee that you can have a good good content, then you must find a way to maximize the content benefits, so send your content to more ones to more ones Before the target user.

    : Group promotion

    The first batch of users of many WeChat public account comes from WeChat groups, and the way to use is a persistent high -quality article push. With the continued decrease in WeChat opening rate, the QQ group and WeChat group promotion that concentrated on the user group has always been a relatively stable promotion method.

    It should be noted, do not throw the article directly into the group. If you throw the article in the group, you must attach a comment. Because many groups are now like an advertising group, in order to distinguish from advertising, be sure to attach your own views or refine the content of the article, and interact with friends in the group. Of course, if you can arrange the “Water Army” in the group, the effect will be better.

    Method 5: WeChat public account push mutual

    In friends who match the WeChat user group, and push each other together. Concentrated signal introduction. The advantage is simple and fast, and the effect is good, but the premise is that the number of fans needs to reach a certain number, and the threshold is high. You can accumulate fans first, and then find someone to cooperate with each other.

    Method 6: Video promotion

    If you have the ability to make fun videos, you can upload to Youku, Tencent Video and other platforms, insert the QR code in the video picture.

    If you do not have a team to make such videos, you can collect some funny fun videos upload, edit later, plus your WeChat public account.

    Methods 7: Push

    In the place where the user gathers, and obtain precise users by displaying the service prize gift. If your WeChat user is a college student, then going to college for a circle is a good choice. If your WeChat user is a female user, then go to the mall to set up a stall. You have money, brush your WeChat wall, subway, and outdoor advertisements, it is also feasible.

    Method 8: Popular events marketing

    The marketing combined with hot events. You can check the rankings below to get hot spots, then start to conceive the content, and finally publish it in the public account.
    (1) Zhihu;
    (2) The hotspots of the news of various portals such as Baidu Fengyun List, Sohu, Sina, Netease and other portals;
    (3) Baidu search for the wind and cloud list;
    (4) Online review rankings-Sohu;
    (5) Popular news ranks weekly;
    (6) Baidu Tieba Popular Post;
    ;
    (8) Hot spots on today’s headlines, Sohu News clients.

    Method 9: Share activity

    It now to share so many salons online and offline. If you have dry goods in a certain field, you can also talk about it. It can be carried out on its own WeChat public account, users need to register through WeChat to participate, or it can be shared on the platform of other WeChat signals.

    Methods 10: Free to give away dry goods

    You can make your WeChat article content, or some dry goods in the industry, preferably original valuable, production, production, production, production, production, production The exquisite electronic version, the electronic version must be covered with the cover, it is best to attract the attention, and then it can attract the attention. Then through the public account interaction, the fans need to leave the mailbox and send it to the other party’s mailbox within 24 hours.

    Method 11: Gifts/send red envelopes

    It can adopt a large gift package delivery form, including trial products, vouchers, bookmarks, notes, canvas bags, etc. Tea can be used for tea, which can sell cosmetics

  2. Method/Step
    It to do a good job of positioning, this is important. This step is to make promotion more accurate and more effective. This needs to start according to the company’s products and target consumer groups. It is necessary to understand what issues and what form of the consumer care, which is the characteristics of consumers. After the positioning, I know how to meet the needs of consumers to the greatest extent.
    After the positioning is well positioned, it is necessary to combine the characteristics of the enterprise, summarize from the content of the content, the form of content, summarize, and list a frame. The typesetting, push time, frequency, text, picture style, etc. of the content must be paid attention. This content promotion.
    The essence of promotion is to tell users that our public account can help users and what to help users do. Compared with other WeChat public accounts, we have our characteristics, reflect differentiation, and make our WeChat public account more. Recognition. The same is true for promotion of activities. Tell users what activities we have here, what benefits can be brought to them in participating activities, and how to participate. This is to attract users’ attention, it is a early work, and then tell users what benefits we will have for a long time. Do not pass the active activities that are not substantial, it is likely to attract some zombie powder.
    M WeChat certification, set a custom menu, and conduct secondary development of WeChat public account, such as WeChat official website, setting album, custom response, etc.
    It dig the needs of users, do a good job of marketing planning activities, combine the weaknesses of human nature, while users understand us, they feel that our products and contents are what they have always wanted to find. Anyone who does anything wants to bring benefits for every time you pay. If you can’t bring your benefits and comfort in your heart, why do you pay? These are the best jobs to do a good job of content. After doing the content, it is necessary to promote through the forms, channels, text, pictures, videos, software and other forms.
    The promotion on the PC side is to attract people to scan the QR code through the promotion of highlights on the official website, forums, blogs, Weibo, B2B, B2B, classification information website, etc. Essence
    The promotion through the apps on the mobile phone, two -dimensional code, account, and content forwarding. After registering many trumpets, promotion, and promoting public accounts.
    The two -dimensional code, business cards, X display racks, ground stickers, and offline store preferential activities and training activities through ground publicity posters, which attracts people to pay attention.

  3. 1. Connect to people for promotion
    For Xiaobai, who had just entered the industry, it was talked about promotion that made the two monks. First of all, what we can use is the people and colleagues around ourselves. Although the scope is small, it can always do some small communication in the early stage.

    2, WeChat group and other promotion
    The number of people in your own WeChat must be limited. At this time, you can use the power of WeChat group. Of course Whether the article is worth publishing, whether someone will read, and whether it will help others, otherwise the result of the chaos is to be kicked. At the same time, we must also find more groups in the same industry to join, and make special promotion for the needs of specific groups. This effect will be better.

    3, apply for WeChat trumpet circle of friends
    The content in the circle of friends to promote your WeChat public account content. This is a very routine approach. There is nothing to say. The premise is to add a lot of WeChat friends. Although WeChat friends have the upper limit, one number can be added with 5,000 people, and the number of affectionate a few people is also considerable.

    4, the public account cooperative push.
    The mutual push is the most economical method. First of all, you have to have a certain fan base. You have no fans. Who wants to push you with you? And the push is equal to each other If you do it, you ca n’t report false news to deceive others, and the above behavior is strongly boycott! So how to lighten your eyes to analyze the authenticity of the other party and the degree of fans of the fan attributes when pushing each other. Plim your eyes.

    5, soak various forums, stickers, or websites similar to Zhihu.
    The main reasons: one is that there are many users, and the other is to find the corresponding field. As we all know, there are many people soaked in the posts and forums every day, and we can post publicity or implant the promotion information when answering or exploring questions. Pay attention to the method and method is too directly to make people disgusted. In short, you will follow you when you see that you are very professional or exciting.

    6. Advertising promotion
    The advertisement on major media platforms. This is nothing to say, just spend money.

    7, ground push
    It places where people are relatively high, the subway entrances, shopping malls, playgrounds and other people are promoted. First of all, it depends on where your target users are, and after careful analysis, it will achieve more effort. This is also time -consuming and laborious, and the final effect is not bad. If it is well maintained, the conversion rate is relatively high.

    8, WeChat promotion platform-third-party website
    The first, do not put funds in some so-called “top ten WeChat promotion platforms” or something. Some WeChat promotion platforms have only developed recently. They are very imperfect, and some even have later opening time than your public account. The cost of a little effect is amazing, and the other costs are slightly lower. The effect is not to mention. The content of those accounts alone has a big problem. So choose carefully!

  4. 1. Promotion of its own traffic
    First of all, there will be social channels such as WeChat public account, circle of friends, applets or Weibo on the online own channels. Jingdong, Meituan, etc. Some merchants also have their own official website or APP, which can help merchants promote them.
    of course, some merchants not only have wired channels, but also have self -owned channels. For example, merchants with offline stores can use store posters and store shopping guides to promote.
    The online channels above are traditional, and there are channels for expanding traffic.
    2, extended traffic promotion
    It can be obtained through SEM/SEO search optimization, paid promotion and other methods to obtain traffic, or use large numbers for promotion. In addition, it can also be used for example, such as some of them, Zanzan Systems, and Zanzan Advertising Systems, etc., and promoted online.
    Similarly, some vertical industries in the vertical industry, exhibition, and sales. If you have the opportunity to participate, you can also increase the exposure.
    The smart merchants will cleverly operate marketing plug -ins, such as distributors, code scanning payment default to automatically follow the public account, full reduction, payment, sign -in … multiple marketing tools to help you promote.
    3, a variety of marketing gameplay
    If you think these marketing promotion methods are too old -fashioned, don’t worry, please listen to Xiaozan’s details and share the transaction artifact for everyone. For example, small programs, multi -person fighting, distributor, packaging, full reduction, full gift, coupon (although old, but the effect is great), multiplayer groups, spikes, etc. Test effective transaction artifact.

  5. 1. The easiest way to push the ground in the ground
    This is to scan the code to give gifts and choose a place with a large traffic. Such as the exhibition center, community, shopping malls, supermarkets, etc.
    2, mutual push
    The WeChat with a considerable amount of fans and quite readings, and promoting mutual promotion of resource interchange. At present, many mutual push QQ groups and WeChat groups.
    3, soft text
    The content must be valuable to the user, and the pain points of potential users must be poked. You can write some experiences, knowledge, and technical articles to attract users to read. Then you can guide users to pay attention to the information of the public account. After writing the article, publish on the websites related to the major and own industry. The forums can be contributed to some platforms.
    4, 曝 exposure
    The use of Weibo or QQ space to respond or comment, insert keywords in the reply or comment to advertise, but pay attention to the words of the words euphemism, it is best to use the first in the first place, it is best to use the first. The three tone are recommended to attract others to add your WeChat or QQ number. Another important point is to grab a good position so as to improve your exposure.
    5, QQ group/WeChat group
    The QQ group and WeChat group related to the industry are all gathering places for target users. After joining the group Guang, push high -quality content or activities at the right time to attract users’ attention.
    6, dry goods
    The practitioners in each industry have some unique experience and resources to share, and there are resources in other fields.

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